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A League Of Their Own - Case Study

The Introduction

Sky 1’s A League of their Own has quickly established itself as the nation’s favourite sports quiz show presented by James Corden and featuring a host of famous names from the world of sport such as Andrew Flintoff, Jamie Redknapp, Mo Farah, Rory McIlroy and many more. In 2013, the show was nominated for a British Academy of Film & Television Arts (BAFTA) award for Best Entertainment Programme.

The Requirements

Workwear Express were approached by CPL Productions, the company who produce A League of Their Own, to create a number of printed t-shirts that would be used to help promote their eighth season. They required the t-shirt to have a sporting feel that relates to the overall tone of the show and to be produced and delivered within a set time frame.

The End Product

We worked with CPL Productions to find the best style of t-shirt with held all of the requirements the company was looking for. Due to the style of the design and sporting nature of the t-shirt they requested, we suggested a contrast sports garment as this best captured all of the necessary attributes. Copies of the designs were placed on to computer representations of the garments, allowing CPL to see how the designs would appear once printed. The t-shirts were printed and then packaged to be delivered to the necessary location well before the necessary deadline.

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