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Hearts FC Case Study

Hearts FC on the way to the Final!

Hearts FC on the way to the Final!

 
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Since first founded in 1874, Heart of Midlothian Football Club have grown become one of the biggest teams in Scottish Football picking up 4 Scottish League Championships, 4 Scottish League Cup trophies as well as lifting the Scottish Cup on no less than 8 separate occasions throughout the club’s history. Their stadium, Tynecastle, has been a popular sporting venue hosting not just Hearts’ home games, but Scottish International fixtures and even a number of rugby league games.

The Requirement

Workwear Express were approached by the Edinburgh based club to produce a number of printed t-shirts to celebrate their 2012 Scottish Cup semi-final against Celtic at Hamden Park, the home of Scottish football. The t-shirts needed to be printed containing a variety of Hearts themed designs as well as being available in a range of sizes to accommodate the various ages and sizes of their supporters. As these t-shirts were for the Scottish Cup semi-final, they required the garments to be produced well ahead of April 15th 2012 when the match was to take place.

The Solution

Due to the sheer number of t-shirts and various designs that were required, we first checked with our supplier to ensure that all of the t-shirt sizes were in stock prior to beginning the production process. Each of the 3 t-shirt designs were then placed into artwork files, imposed on to the t-shirts that Hearts FC requested so that they could see how the designs would look on the t-shirts in order to give approval for all of the t-shirts to then be screen printed. Each of the different garment designs were then individually packaged and delivered to the required location well ahead of the big day.

The t-shirts proved to give the fans and the players the lift they needed as they went on to defeat Celtic 2-1 in the semi-final before thrashing local rivals Hibernian 5-1 in the final to lift the Scottish Cup. 

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